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Future of Asia

For years, Western observers have talked about Asia’s massive future potential. But the future arrived even faster than expected. The question is no longer how quickly Asia will rise; it is how Asia will lead.
Discussion Paper - McKinsey Global Institute

The future of Asia: Decoding the value and performance of corporate Asia

– Corporations in Asia have grown in scale but lag behind the global average on profits, and the COVID-19 crisis poses new challenges.
Article

How technology is safeguarding health and livelihoods in Asia

– Six technology-enabled interventions by Asian governments and businesses shaped the region’s early response to COVID-19.
Article

Could the next normal emerge from Asia?

– The coronavirus pandemic is reshaping the global economy. Asia, the first part of the world affected by the crisis, is leading the way out of it.

Videos

Voices on the future of Asia

McKinsey leaders from across the region discuss the forces, opportunities and challenges that are shaping the future of Asia.
Video

How Asia is shaping the next phase of globalization

Kevin Sneader, global managing partner of McKinsey, describes how movement of goods, capital and people within Asia is changing the pattern of global flows.

Topics

Coronavirus in Asia

Can Asia define the next normal after COVID-19?

The coronavirus pandemic is reshaping the global economy. Asia, the first part of the world affected by the crisis has come through crises before and emerged stronger from them. We have reason to believe it can do so again. In a post pandemic world, can Asia’s nations and companies play a major role in defining the next normal?
Trade and network flows in Asia

The rise of regional value chains

As consumption rises, more of what gets made in Asia is sold in Asia instead of being exported to the West. Countries and companies have an opportunity to rethink their roles in deepening regional value chains and trade flows.
Companies in Asia

New players, new playbooks

Asian firms have risen to market leadership not only in industrial and automotive sectors but also in areas such as technology, finance, and logistics. Yet their ownership structures, growth strategies, and operating styles are often very different from those of Western rivals.
Technology and digital in Asia

From imitation to rapid innovation

Asia is shaping the future of digital innovation globally. From online commerce and mobile payments to robotics and smart cities, the region is taking a leading role in the development and deployment of new technology.
Consumers in Asia

Engine of consumption growth

The growing Asian middle class will soon be three billion strong. However, the region’s consumers are as diverse as they are powerful. Whether they are Asian or Western, brands need highly targeted strategies to succeed across such a diverse and fragmented region.
Banking in Asia

Reinvention in progress

Asia is the world's largest regional banking market and a leader in financial innovation. With growth slowing, banks across the region are embarking on radical transformations.